Marcus Sooley, Kinesiologist and Regional Manager at CBI Health, shares the impact and genuine connection he makes with others.


What is your role?

As a Regional Manager, I oversee the service delivery structure and process for a number of clinics in northeastern Ontario, focused on positive client outcomes. I also support our team members with their own personal development goals. I draw on my own education and experience to design and implement service delivery models that integrate different disciplines to achieve the best client outcomes. I am involved with the Workplace Safety & Insurance Board (WSIB) program, occupational rehabilitation in the long-term disability space, and Ontario Workers Network (OWN) on more complex return-to-work planning. As another function of my role, I am involved in the development of clinical mentorship, onboarding, and peer to peer learning framework across disciplines with a focus primarily on Kinesiologists.


What does CBI Health offer new graduates?

CBI Health has taken the traditional supporting role of a Kinesiologist and created a career that allows you to build your skillset, gain practical experience, and grow into a lead role. Whether it is case management, cognitive rehabilitation, occupational rehabilitation, or concussion management, you have the chance to explore various disciplines and programs. Additionally, CBI Health offers a wide range of education and learning opportunities, leveraging the knowledge of internal and external experts.

One of the biggest tips I would give a new grad is to make a point of looking outside of your discipline to diversify your toolbox to deliver well-rounded care to clients.



Can you tell me about a time when you made a significant impact on a client's life?

One of my clients lives in a rural area of northern Ontario. He worked in the mines and was a volunteer firefighter. Following a motor vehicle accident, he had minimal mobility and endurance. Thanks to the transition to virtual care, I was able to support him effectively despite his rural location. I created a specific exercise regimen and work simulation program using equipment from both his home and the firehouse. He would spend up to four hours at a time working on a gradual building of strength and functionality, through specific impairment-based exercises and his progressive work simulation tasks. We eventually got him back to 12-hour shifts after having been inactive for two years.

Soon after, we began his return to volunteering plan (similar to a return to work plan), to build up tolerances in a similar environment to his eventual workplace. When he was able to get back to volunteering, he said that mentally it made him feel the best he has in a very long time. He was thankful for the encouragement to take that step. It signaled a point in his journey where the goal of restoring function and being able to enjoy what he is truly passionate about surpassed the goal of pure symptom reduction. This is the point we always look forward to as clinicians – knowing I made a huge impact on his ability to get back to work, support his family, and be himself.


What are you doing to support your clients virtually?

Virtual or remote delivery enables us to reach beyond our designated region. Not just the clients we work with but the experts within the company we can collaborate with. I was able to work alongside some incredibly talented clinicians within our network who, for reasons related to geography, I would not usually have access to.

From the client delivery perspective, there are many tools and apps we use to support our clients. We use video-based technology to deliver the treatment sessions, and to observe their activities and level of functionality – biomechanics and effort for lifting, positional tolerances or endurance, etc. I can teach them how to take their heart rate, run through demonstrations of exercises, and ask them to record and share videos of themselves performing functional activities in their home. I will check in with them regularly, and it's a lot of self-assessment on their side and mine. One of the surprising benefits of virtual care is that clients can take us outside with them, either as they perform routine errands, workout outdoors, or tour their work environment. That's not typically something I'd be able to see or do as a Kinesiologist without the virtual platform.


What motivates and drives your work?

I am passionate about empowering clients to make changes in their own lives and make a measurable contribution to their recovery. The ability to manage complex cases and teach our teams how to approach tough client conversations and provide one-on-one support to them is professionally rewarding to me. From my perspective, if I do my job right, I am essentially mentoring and developing someone to do what I do, ideally better than I do it, and with their own approach and perspective. That’s the real motivator, the development of our great team members in their career and seeing them advance. The goal of everything we do as Kinesiologists, as members of a complex care team, is to improve people's quality of life. We want everyone to be as successful as they can be.


If you want to expand your hands-on skills; grow into a leader, and work collaboratively to make a tangible impact on members of your community - this is a place you will thrive. If you want to be an influential voice in an industry that helps and heals, join us. We’re hiring in clinics across Canada. Click here to learn more.